We have seen too much AI done badly, especially in graphics and writing that looks AI-generated and cheapens a brand.
Bridget is more resistant to changing our current process, while Shiara is more open to it, but we have not found a practical way to incorporate AI that actually makes our work better.
We have two set-in-stone campaigns each year, and the rest of our work is flexible, which creates room to improve but also makes time management feel nebulous. There is always too much to do for a two-person team.
Worth noting:
- Our budget is limited. We do not mind paying for a tool if it is clearly worth it, but we do not want to experiment with multiple paid tools.
- Our team capacity is two people.
- We want to keep Sweet Life’s deep personal authenticity intact.